3 Event Trends to Expect In 2018

Jan 23,2018
image By: Saija Mahon

Whilst we are getting the New Year kicked off, it’s important that you’re up to date on all the latest event trends and what to expect throughout 2018. Stand out from the crowd and reach new audiences by jumping on some of the biggest upcoming trends that will revolutionize the event industry.

Here are the top 10 event trends that you need to look out for in 2018.

2018 event trend #1: It’s all about the venue!

2018 will be the year of unique and memorable event venues – People no longer just want a unique experience, they expect it.  Forever gone the days when events were confined to four walls so start thinking out the box when it comes to your event venue.

2018 event trend #2: FOOD, FOOD, FOOD

It’s true that food is the key to the way to someone’s heart. Did you know that 84% of food festival goers are likely to post pictures of food whilst at an event? Quirky little pop up food shops are taking the world by storm with the help of social influencers.

Try adding fun food-based entertainment to your event, engage and encourage your audience by using relevant hashtags or location tags for maximum awareness.

2018 event trend #3: Event Technology

With technology becoming more and more advanced it’s no surprise that in order for your event to be seamless, you’ll need a little help from technology in some form or another. 

So what technology can we expect to make an appearance throughout the year?

  • Virtual Reality – Virtual venues, event planning and mapping.
  • Live Streaming – The fear of missing out has got to us all resulting in a spike in popularity for live streaming. Apps like periscope and social media features such as Facebook or Instagram Live put the power of live streaming into the hands of your event attendees. 
  • RFID (Radio Frequency Identification) – RFID wristbands can be used for a whole range of events such as festivals, beer and wine events, corporate events or lectures for either entry or for purchasing food and merchandise within the event. With RFID at your event you can allow attendees to link their bracelets with their credit card to pay quickly and easily onsite.
  • Artificial Intelligence – Through the year of 2107 we’ve already started to see events using the power of AI. Progressive event organizers are now starting to use AI for things like chatbots which can answer basic attendee questions through an event app or social media platforms like Facebook Messenger. 

Make your event stand out for all the right reasons in 2018

No matter what kind of event you’re hosting or organizing in 2018, it all starts with creating the event online. So what are you waiting for? Start planning and create an event online today with EventCart.

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